High Definition, High Expectations

“Now in 56 percent of U.S. households, High Definition television is one of the most quickly adopted consumer entertainment technologies of the past 20 years, but true HD viewing is still far eclipsed by viewing of standard definition television. Only 13 percent of total day viewing on cable and 19 percent of viewing on broadcast television is “true HD” viewing, which requires an HD television and HD tuner that are tuned to an HD channel.  In other words, despite the billions of dollars that Americans have spent buying high definition TVs, more than 80 percent of television viewing is still a standard definition experience.” —NielsenWire, November 8, 2010

“In the U.S., the Electronics Industries Association, National Telecommunications and Information Agency, and the American Electronics Association assume that the market [for High-Definition Television (HDTV) TVs] will take off in roughly 1994, 1997, and 2000 respectively.” –U.S. Congress, Office of Technology Assessment, The Big Picture: HDTV and High-Resolution Systems, June 1990

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About GilPress

I launched the Big Data conversation; writing, research, marketing services; http://whatsthebigdata.com/ & https://infostory.com/
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