* Internet population: 420 million

* Mobile Internet population: 227 million

* Broadband penetration of those online: 98.1%

* Over half of China’s Internet users regularly blog and use social media

* Only one in three Chinese consumers use business-to-consumer and consumer-to-consumer commerce sites

* Only 30% take advantage of online payment and banking options

* Only 15% use the Internet to trade stocks and funds and fewer than 10% book their travel online.

Source: Nielsen