InfoStory Quant: 1.2 billion in 2015

Research firm Radicati announced today that they expect the number of social networking users to rise from 798 million users in 2011, to over 1.2 billion in 2015. Since users typically have more than 1 account, they expect social networking accounts, including
both consumer and enterprise accounts, to grow from about 2.4 billion in 2011, to about 3.9 billion in 2015.

Given that the world’s population in 2015 is projected to be 7.2 billion, about one in six men, women, and children on earth will be socially networked. Another way to look at these numbers: Assuming the number of people connected to the Internet in 2015 will be about 4 billion (it’s about 2 billion today), we get a social networking penetration of only 30%.

Update: It’s Twitter’s 5th anniversary today.

Advertisements

About GilPress

I launched the Big Data conversation; writing, research, marketing services; http://whatsthebigdata.com/ & https://infostory.com/
This entry was posted in Uncategorized. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s