First Interactive TV

Today in 1977, the world’s first commercial interactive TV service opened for business in Columbus, Ohio. Initially operated out of a remodeled appliance store, Warner Communications’ Qube offered an unprecedented 30 channels of television divided equally between ten broadcast TV channels, ten premium or pay-per-view channels, and ten channels with original interactive programming. The system was popular with cable subscribers and ran in other cities but eventually was phased out because of financial issues and privacy concerns.

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I launched the Big Data conversation; writing, research, marketing services; &
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